Tourism and Hospitality Research Paper - 1925 Words

Tourism and Hospitality (Research Paper Sample) Content: Topic: Tourism and Hospitality Name:Professor:Institution:Course:Date:Executive summary This paper demonstrates in detail on whether tourism and hospitality ought to embrace social media as a marketing tool in spite of its disadvantages. Factors that relate to social media as a disadvantage to tourism and hospitality are enumerated as well. Additionally, advantages and negative impact on tourism and hospitality is clarified in detail. In essence this shows that the reasons as to why the social media affects issues of tourism and hospital are demonstrated in detail. This initiates that it is not worth for Tourism and Hospitality businesses to embrace social media as marketing tools in spite of its disadvantages. Is it worth for Tourism and Hospitality businesses to embrace social media as marketing tools in spite of its disadvantages?Background information of social media Social media are internet sites where individuals interact freely, sharing and discussing info rmation about each other and their lives as well. This is where people use a multimedia mix of personal words, images, videos and audio in order to pass their message. Social media has given us the ability to connect with people from all over the world with few clicks of the button, making it easier than ever to keep in touch with everybody. As a result, it is regarded as the biggest industry of our time. Before this, it began in 1978 with the Bulletin Board System (BBS). With time, there has been the development of websites where individuals and groups of create and exchange content and engage in person-to-person conversation. Some of the sites used to initiate conversation via the social media are Facebook, Linkedln, MySpace, Twitter, YouTube, Wikipedia and etc (Sumarjan, 2013). Advantages of Social media Social media is easier than ever to keeping contact with issues related to tourism and hospitality. This is so as professional networking site Linkedln permits users to request i ntroductions to business people who are known to their contacts. The potential of this enhanced connectivity is huge: whereas once a firm would be left sifting through business cards after a networking event. Furthermore, Social media is particularly vital for entrepreneurs working in the field of tourism and hospitality. Employees can find contacts via professional groups on LinkedIn and Twitter, while employers can make use of the large user bases of Facebook and Twitter to market their products and services (Minazzi, 2014). Facebook has a range of services designed to help businesses market themselves more effectively, including the ability to target advertising at the precise demographic groups that are likely to respond favorably. Social media in tourism and hospitality tend to facilitate open communication, leading to enhanced information discovery and delivery. It also permits employees to discuss ideas, post news, ask questions and share links. The system improves business reputation, and client base with minimal use of advertising. Social media in tourism and hospitality goes to the extent of targeting a wide audience, making it a useful and effective recruitment tool to the firm involved. It is also seen that social media is essential as it offers free marketing tools, and it is easy to access, hence making it a faster way of reaching potential clients in the market (Raj, Griffin Morpeth, 2013). Social media in the tourism industry is essential as when it comes to attempting to plan with colleagues, having access to social media sites expands the available times and places in which meetings can take place. Individuals interested in tourism and hospitality can meet each other and chat over Facebook or even go to the extent of opening chats through Google+. This is better as opposed to having to travel to specific locations. In addition, it permits users to create networks like-minded people, and hence tends to expand the horizons of what sort of co ntact individuals can make in their professional lives. Moreover, People on social networking sites share what interests them, such as news on current events that are affecting the sector of tourism and hospitality (Munar, 2013). People who share tourism and hospitality interests, or who just want to stay informed, can read these stories and share them as well via Facebook, Twiter or MySpace. Since stories are shared through "word of mouth," smaller news outlets such as blogs can get exposure, and social network users are overall connected to a larger pool of new information and opinion. Therefore, Social-media marketing is an excellent way for businesses to broaden their exposure to the public at a much lower cost than traditional marketing. Establishing a presence on widely used platforms such as Facebook and Twitter can help target new customers and make tourism and hospitality brand more visible. Additionally, the two-way communication facilitated by social media can improve cu stomer service and enables businesses to gain new information about their customers and tailor communications based on that knowledge (Muller, 2011). Furthermore,a social media siteis a good way to make connections with individuals with similar interests and objectives. They can be a way to connect with or "meet" people that a student may not have had the opportunity to before-including other students, staff, faculty and even alumni. Just as social media offers another possibility for making friends; it also makes it possible to renew old ones. Thus, meeting people and staying connected with classmates and friends is a major benefit of social media sites.Social media sitesalso offer event listings, group profiles and fan pages that can communicate the pulse of a company culture. They can be a great way to understand and stay connected to your tourism and hospitality community as a whole (Carley, Chapman, Hastings, Kirk Young, 2000). Disadvantages It is not worth for Tourism and Ho spitality businesses to embrace social media as marketing tools in spite of its disadvantages. This is because social media as a marketing tool may affect the reputation of tourism and hospitality when the business does not reply on customers feedback. Such an instance comes about when the person put in charge is not efficient enough when it comes to dealing with operation of the marketing tool. As a result, clients get discouraged, and it makes the system unreliable. This is especially when it concerns issues of urgency and rumors concerning the institution of tourism and hospitality. In essence, this entails that it is looked at as a negative implication in the field of tourism and hospitality, and at the end clients get discouraged. In the event of such circumstance, the business is bound to collapse as clients will pull away from the market basing on bad quality services (Smith Puczko, 2014). Social media as a medium of advertisement can instantly disrupt the business assoc iated with tourism and hospitality. This is where a wrong message is displayed to the public and the sector of tourism and hospitality is undergoing a peak season. In such a case, the business is bound to instantly undergo a loss which might be difficult to compensate for the lost period. Another issue that might contribute to the instant disruption of the business is when what is being advertised is not being offered. In such a case, the sector of hospitality and tourism is in the position of losing its clients, and hence lead to lose of profits as well (Brown, 2009). Another negative impact that can be brought about by the social media is that it is easily misunderstood by the clients/public that is illiterate. This is usually possible as some words/language used might not be adequately be understood by the public concerned and as a result, the sector of tourism and hospitality is bound to lose its clients in the market. This usually occurs when the language used is complex. As a result, the sector undergoes a major lose that might lead to collapse of the business in the market (Leigh, Webster Ivanov, 2012). There is also the issue related to an anonymous environment which is a negative implication to the sector of tourism and hospitality. This is where competitors might make the sector look bad, by telling the public negative things on the business. They might enumerate to the public that what they are offering is better and that what the tourism and hospitality is advertising is not true. Thus, it is essential to effectively deal with such competitors as they might lure clients to believe that tourism and hospitality being offered by a particular country or firm is inefficient. Thus, it is always imperative to be aware of an anonymous atmosphere in order to strategize on how to deal with such competitors. This is so as without studying the strategies that can be used to counter such competitors, the tourism and hospitality industry would not benefit fro m the public through the social media as a medium of communication (Burke, 2009). Use of the social media like Facebook, Twitter, magazines and the television are mediums that are unpredictable and hard to control. This based on the fact that different individuals come in contact with the mediums used, and they respond/understand the message being passed differently. This is the reason as to why the tourism and hospitality sector ought to have a back-up plan that will ensure that that what is being passed to the public does not get distorted. This shows that a social media is a very essential medium of communication that has to be laid down by the firm concerned effectively. This is based on the fact that different people receive the message in an unpredictable way. The response of the public at times is difficult to control, and hence a negative implication to the field of tourism a... Tourism and Hospitality Research Paper - 1925 Words Tourism and Hospitality (Research Paper Sample) Content: Topic: Tourism and Hospitality Name:Professor:Institution:Course:Date:Executive summary This paper demonstrates in detail on whether tourism and hospitality ought to embrace social media as a marketing tool in spite of its disadvantages. Factors that relate to social media as a disadvantage to tourism and hospitality are enumerated as well. Additionally, advantages and negative impact on tourism and hospitality is clarified in detail. In essence this shows that the reasons as to why the social media affects issues of tourism and hospital are demonstrated in detail. This initiates that it is not worth for Tourism and Hospitality businesses to embrace social media as marketing tools in spite of its disadvantages. Is it worth for Tourism and Hospitality businesses to embrace social media as marketing tools in spite of its disadvantages?Background information of social media Social media are internet sites where individuals interact freely, sharing and discussing info rmation about each other and their lives as well. This is where people use a multimedia mix of personal words, images, videos and audio in order to pass their message. Social media has given us the ability to connect with people from all over the world with few clicks of the button, making it easier than ever to keep in touch with everybody. As a result, it is regarded as the biggest industry of our time. Before this, it began in 1978 with the Bulletin Board System (BBS). With time, there has been the development of websites where individuals and groups of create and exchange content and engage in person-to-person conversation. Some of the sites used to initiate conversation via the social media are Facebook, Linkedln, MySpace, Twitter, YouTube, Wikipedia and etc (Sumarjan, 2013). Advantages of Social media Social media is easier than ever to keeping contact with issues related to tourism and hospitality. This is so as professional networking site Linkedln permits users to request i ntroductions to business people who are known to their contacts. The potential of this enhanced connectivity is huge: whereas once a firm would be left sifting through business cards after a networking event. Furthermore, Social media is particularly vital for entrepreneurs working in the field of tourism and hospitality. Employees can find contacts via professional groups on LinkedIn and Twitter, while employers can make use of the large user bases of Facebook and Twitter to market their products and services (Minazzi, 2014). Facebook has a range of services designed to help businesses market themselves more effectively, including the ability to target advertising at the precise demographic groups that are likely to respond favorably. Social media in tourism and hospitality tend to facilitate open communication, leading to enhanced information discovery and delivery. It also permits employees to discuss ideas, post news, ask questions and share links. The system improves business reputation, and client base with minimal use of advertising. Social media in tourism and hospitality goes to the extent of targeting a wide audience, making it a useful and effective recruitment tool to the firm involved. It is also seen that social media is essential as it offers free marketing tools, and it is easy to access, hence making it a faster way of reaching potential clients in the market (Raj, Griffin Morpeth, 2013). Social media in the tourism industry is essential as when it comes to attempting to plan with colleagues, having access to social media sites expands the available times and places in which meetings can take place. Individuals interested in tourism and hospitality can meet each other and chat over Facebook or even go to the extent of opening chats through Google+. This is better as opposed to having to travel to specific locations. In addition, it permits users to create networks like-minded people, and hence tends to expand the horizons of what sort of co ntact individuals can make in their professional lives. Moreover, People on social networking sites share what interests them, such as news on current events that are affecting the sector of tourism and hospitality (Munar, 2013). People who share tourism and hospitality interests, or who just want to stay informed, can read these stories and share them as well via Facebook, Twiter or MySpace. Since stories are shared through "word of mouth," smaller news outlets such as blogs can get exposure, and social network users are overall connected to a larger pool of new information and opinion. Therefore, Social-media marketing is an excellent way for businesses to broaden their exposure to the public at a much lower cost than traditional marketing. Establishing a presence on widely used platforms such as Facebook and Twitter can help target new customers and make tourism and hospitality brand more visible. Additionally, the two-way communication facilitated by social media can improve cu stomer service and enables businesses to gain new information about their customers and tailor communications based on that knowledge (Muller, 2011). Furthermore,a social media siteis a good way to make connections with individuals with similar interests and objectives. They can be a way to connect with or "meet" people that a student may not have had the opportunity to before-including other students, staff, faculty and even alumni. Just as social media offers another possibility for making friends; it also makes it possible to renew old ones. Thus, meeting people and staying connected with classmates and friends is a major benefit of social media sites.Social media sitesalso offer event listings, group profiles and fan pages that can communicate the pulse of a company culture. They can be a great way to understand and stay connected to your tourism and hospitality community as a whole (Carley, Chapman, Hastings, Kirk Young, 2000). Disadvantages It is not worth for Tourism and Ho spitality businesses to embrace social media as marketing tools in spite of its disadvantages. This is because social media as a marketing tool may affect the reputation of tourism and hospitality when the business does not reply on customers feedback. Such an instance comes about when the person put in charge is not efficient enough when it comes to dealing with operation of the marketing tool. As a result, clients get discouraged, and it makes the system unreliable. This is especially when it concerns issues of urgency and rumors concerning the institution of tourism and hospitality. In essence, this entails that it is looked at as a negative implication in the field of tourism and hospitality, and at the end clients get discouraged. In the event of such circumstance, the business is bound to collapse as clients will pull away from the market basing on bad quality services (Smith Puczko, 2014). Social media as a medium of advertisement can instantly disrupt the business assoc iated with tourism and hospitality. This is where a wrong message is displayed to the public and the sector of tourism and hospitality is undergoing a peak season. In such a case, the business is bound to instantly undergo a loss which might be difficult to compensate for the lost period. Another issue that might contribute to the instant disruption of the business is when what is being advertised is not being offered. In such a case, the sector of hospitality and tourism is in the position of losing its clients, and hence lead to lose of profits as well (Brown, 2009). Another negative impact that can be brought about by the social media is that it is easily misunderstood by the clients/public that is illiterate. This is usually possible as some words/language used might not be adequately be understood by the public concerned and as a result, the sector of tourism and hospitality is bound to lose its clients in the market. This usually occurs when the language used is complex. As a result, the sector undergoes a major lose that might lead to collapse of the business in the market (Leigh, Webster Ivanov, 2012). There is also the issue related to an anonymous environment which is a negative implication to the sector of tourism and hospitality. This is where competitors might make the sector look bad, by telling the public negative things on the business. They might enumerate to the public that what they are offering is better and that what the tourism and hospitality is advertising is not true. Thus, it is essential to effectively deal with such competitors as they might lure clients to believe that tourism and hospitality being offered by a particular country or firm is inefficient. Thus, it is always imperative to be aware of an anonymous atmosphere in order to strategize on how to deal with such competitors. This is so as without studying the strategies that can be used to counter such competitors, the tourism and hospitality industry would not benefit fro m the public through the social media as a medium of communication (Burke, 2009). Use of the social media like Facebook, Twitter, magazines and the television are mediums that are unpredictable and hard to control. This based on the fact that different individuals come in contact with the mediums used, and they respond/understand the message being passed differently. This is the reason as to why the tourism and hospitality sector ought to have a back-up plan that will ensure that that what is being passed to the public does not get distorted. This shows that a social media is a very essential medium of communication that has to be laid down by the firm concerned effectively. This is based on the fact that different people receive the message in an unpredictable way. The response of the public at times is difficult to control, and hence a negative implication to the field of tourism a...

How Do William Golding and Williams Shakespeare Present...

How do William Golding and William Shakespeare present disturbed characters? In Lord of the Flies Golding presents disturbed characters as savage and blood-thirsty. After his own experience in world war two, he seems to believe everybody has a savage personality and thriving which is brought out through an extreme situation. Golding uses the technique of evoking emotion from the reader through the use of innocent children committing unthinkable actions. He conveys his views through the ever growing savage characters of Jack and Roger, whereas Shakespeare presents Lady Macbeth as a mentally disturbed character consumed with an obsession of becoming a part of the hierarchy within society. In the first chapter of Lord of the Flies Golding†¦show more content†¦This is shown when the boys try and outline order on ‘their’ island. Jacks reaction to this is aggressive and intolerant- â€Å"bollocks to the rules! We’re strong- we hunt!†. Here we see that he seems manipulative towards the other characters trying to control them into following him as the leader. When the group of boys head up the mountain our perception as to Jack’s cruelty is further developed. This is shown when Jack is seen to â€Å"snatch the glasses from Piggy’s face†; â€Å"His specs- use them as burning glasses†. Golding uses this cruel streak in Jack so the reader feels sympathetic to lesser characters such as Piggy. The deterioration of civilization on the island first begins with the breaking of the conch, in the novel the conch symbolises rules, like a school bell when the noise sounds it enforces a sense of regulation and order. Second ly the fire symbolises a feeling of hope, it is the one thing that could save them and mean rescue. Contrastingly it represents destruction and corruption, it destroys the idyllic feel of the island first presented to us by Golding. Identity is a main theme in both Lord of the flies and Macbeth, Golding uses the technique of theriomorphism to give Jack animalistic qualities. For example Golding says â€Å"he passed his tongue across his dry lips and scanned the uncommunicative forest† conveying Jack as a primitive character. In other words Golding is beginning to show

Why Are Online Dating Websites - 1407 Words

There are many different online dating websites, so how would you know how to pick the right one. One of the more popular companies is called eHarmony that started in 2000, research by Gupta, Murtha, and Patel supports, under the premise that it matched couples scientifically on 29 dimensions of compatibility. Unlike other dating sites, eHarmony focuses specifically on creating lifelong matches and has marketed the company accordingly. Originally, eHarmony was based on strong Christian principles, using the number of marriages produced from the site as a marketing tactic (Gupta, Murtha, and Patel, 2012). Online dating can be very challenging, tricky and sometimes tiring. However, when you can meet a fine person that you can have a connection with then it can turn out to be very wonderful, exciting and rewarding but it needs time and a lot of effort on both sides. Many singles are fortunate to find a good friend online where they can talk about so many things in life while other singl es are lucky enough to meet their significant other in life. Online dating is becoming more and more popular. Online dating can be very helpful for, connecting people with the same social class, intellectual interests, and entertainment tastes. Meeting someone online can also be very scary to some people. But it can also provide someone who is single and busy all the time a benefit to meet their true love. Online dating has some advantages and disadvantages from traditional dating as well asShow MoreRelatedThe Boom Of Online Dating955 Words   |  4 PagesThe Boom of Online Dating According to Smith and Anderson in the Pew Research Center website, Americans now accept online dating as a good way to meet people. These findings differ from those of their first study in 2005, when most Americans believed that meeting people on the internet was inadequate. 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Business sustainability performance cost of capital †Free Samples

Question: Discuss about theBusiness sustainability performance and cost of equity capital. Answer: Introduction With the changes in economic and complex business structure, each and every organization has been using financial analysis tools to evaluate the financial performance, availability of the sources of finance and use of capital budgeting tools. In this report, Petronas Gas Berhad Company has been taken into consideration. This is the natural gas distribution company which has been running its business on a domestic and international level. This report has been prepared to evaluate the objective of Petronas Gas Berhad Company related to wealth maximization and source of external finance available for the company. In addition to this, weighted average cost of capital and other capital budgeting technique has also been used to evaluate the available project for the company. This report emphasizes upon the financial analysis for the effective welfare of stakeholders, raise funds from the external sources and evaluating the same by using a weighted average cost of capital. Brief description of company The Petronas Gas Berhad Company is natural gas distribution company headquartered in Malaysia. It has several subsidiaries- Kimanis power sdn. Bhd. It was incorporated in 1983 and was listed on the main market of Bursa Malaysia security stock exchange. This company has the strong brand image in market. Initially the company was wholly owned subsidiary of Petronas and the biggest oil selling company in Malaysia. The company is performing well in the oil and petroleum industry. However, the sales revenue of the company has increased to MYR 4.58 billion in 2016 which is 5% higher than the last four year data. The gross income of the company has also increased to MYR 2.07Billion in 2016. This amount reflects that company has been performing well in the market and increasing the return on capital employed. Group structure of Petronas Gas Berhad Compan It is a listed company in which CEO and managers take all the important decisions of the organization. It is observed that company has been following decentralized business functioning in which all the decisions are taken by the process manager and line mangers (Hrisch, Freeman and Schaltegger, 2014). Stakeholders wealth maximization Shareholders are the key promoters and owners of company who provide capital to the company. There are several stakeholders of the company such as employees, shareholders, management, staff members, suppliers, and vendors and government who may influence or get influenced by the activities of an organization. It is evaluated that the company are providing high amount of return to its shareholders with the increase in its earning. However, strategic alliances with the suppliers are also increasing the revenue returns (Baker and Wurgler, 2015). Importance of wealth maximization It is observed that shareholders are the key investors of the company. It is evaluated that if a company does not offer the proper return to shareholder then the brand image of company and efficiency to raise funds from the market wil be effected. There are several ways to establish wealth maximization of shareholders such as setting profit based dividend policy, issue of bonus and other incentive plans. The importance of wealth maximization is related to creating value of the invested capital of the shareholders for their long-term benefits. If this wealth maximization process is not undertaken then it may destruct the value of the shareholders (Hrisch, Freeman and Schaltegger, 2014). Risk minimization model The risk model is implemented to minimize the risk associated with the business of the company. It helps in mitigating the financial and business risk in determined approach. The standard risk model is implemented to identify the risk, develop an action plan and implement proper business activities to mitigate the issues. It also helps in identification of the best course of action which company could take to increase the overall outcomes (Denis, 2016). Analysis of Stakeholders model The wealth maximization of the stakeholders is highly dependent upon the nexus established by the management department for the organizational development and company's welfare. The company has issued bonus shares, contribution in employees provident funds and adequate dip points to suppliers and vendors. In the recent years the company has increased its dividend payment amount to its shareholders with the increase in its profit. It reflects that company adopted profit based dividend policy (Mitchell, et al., 2016). Importance of stakeholders The main important thing about the stakeholders is related to the contributed capital of a company. It is observed that there is several importance of stakeholders (Tantalo and Priem, 2016). Established proper nexus between company's developments with the stakeholder's development. Use of capital to expand the business. Formulation of clients oriented policies and frameworks. Local support and new business functioning. Problems of reconciling the two models This business model reflects that these two models have different objects and approaches. It is observed that if these models are reconciled together then it may destruct the existing business operations of the company. It is evaluated that the company needs to evaluate whether the existing business functions has been offering best results to stakeholders and also complying with the fundamental perspectives. The below-given chart reflects how the stakeholder's models could be reconciled with the risk events of the company. It may increase the overall quality of the business but also reduce the risk of the company. Source: (Kacperczyk, et al., 2015) Sources of finance available There are several sources of finance available to such as an issue of equity shares, debentures, applying for loans in banks and securitization of assets with the assets securitization company (Schwarzmller, et al. 2017). Equity shares- the company could issue share through an initial public offer and further public offer. It is observed that company could opt this option if by raising funds from equity shares holders gives more return on capital employed. However, the cost of the equity covers all the expenses incurred to issues of shares in market and return and dividend given to shareholders. Debentures- It is observed that debentures could be defined as bonds and documents offer by the the company to investors for their capital. It has fixed interest payment which is charged on the profit. If a company fails to pay this interest amount to debenture holders then it may result to wind up or dissolution of a company (Cox and Nguyen, 2018). Securitisation- It is the process which could be used by the company to covert its long-term assets into liquid assets. For instance, company could sales it's fixed assets and machines to other companies for the temporary basis and take finance from them (West and Bogers, 2014). Banks loans- It is observed that the company has strong brand image in the market. It could raise capital from the banks and financial institutions after applying for loans. However, banks may charge high interest from the company which results to increase the cost of capital of the company (Rostamkalaei and Freel, 2016). Distinguished for the Petronas Gas Berhad Company It is observed that the company is listed company and having a strong brand image. After evaluating all the details and information regarding the company, it is inferred that the company should raise funds from different sources of methods. For instance, 60% capital could be raised by issue of equity shares in the market. The issues of equity shares have zero financial leverage nor does company pay fixed amount to shareholders. On the other hand, issues of debentures may increase the financial leverage and the interest payment is the charge on the profit. It may decrease the value of the investment and put negative impact on the business functioning of an organization if a company fails to have adequate gearing ratio. However, in case, if a company is having strong profitability then the company could opt for the issues of debentures in a market. This option not only decreases the cost of capital but also increase the financial leverage of company (Cuevas?Rodrguez, Cabello?Medina and Carmona?Lavado, 2014). Possible consideration was undertaken by management These above-given sources of finance are opted by the company for raising funds on the basis of cost associated with the business and return on capital employed. Company could use proper analysis tools such as capital budgeting tools, net present value methods, cash flow methods to determine whether the particular source of finance would increase the net present value of investment of company (Queen, 2015). Cost of the capital- It is amount of total money which is required to be paid by company to the persons who have deployed their capital in the business of the company. However, it includes the cost of equity, debentures and the bank loan financial risk- It is the risk which reflects companys sustainability and business risk. It is observed that if company is having low profitability then it will have high financial risk and vice-versa. This risk is also known financial leverage which may put company in danger for its sustainable business (Kacperczyk Beckman and Moliterno, 2015). It is observed that raising funds from market may be complicated for the company. It is analyzed that company could select the particular source of funding. The selecting of particular source of funds depends upon the two important factors such as financial leverage and cost of capital. After evaluating the annual report of the company, it is analysed that company is having low financial leverage. The total assets of the company are MYR 16554 million in 2017. The total liability of the company is MYR 4587 million in 2017. On the other hand, the profitability of company is also very high and increased its profit by 22% since last two years. The net profit of company is MYR 1739 million in 2017 (Ng, and Rezaee, 2015). This data reflects that the company has very low financial leverage in the market. It is observed that company should raise more funds from the market by using debt funding process. It will help company to reduce the overall cost of capital and increase the return on capi tal employed of company. There are main two advantages of raising funds from the market first is related to the low cost of capital and another is related to decrease in the financial leverage of the company. Therefore, it could be inferred that the company could use debt funding to raise funds from the market (Montmartin, and Herrera, 2015). Now, in the end, it could be inferred that company could raise funds from the market by issue of debentures in market. It will reduce the overall cost of the capital and increase the overall return on capital employed of company. The management of the company needs to evaluate whether the issue of debts in market would be expensive for the organization or not. It will also reduce the overall cost of capital and create value of the investment (Frank, and Shen, T., 2016). Discussion of weighted average cost of capital and computation of the same It is the amount of overall cost of capital which pays to its internal and external factors. This weighted average cost of capital assist organizations to determine whether the particular project should be accepted or not. If the return on capital employed is positive then management of the company could accept that project and vice-versa. The weighted average cost of capital could be computed as below. Cost of equity (calculated through CAPM) = This is the amount cost which is computed by following capital assets pricing model. Cost of Debt = 3% Interest payment= MYR 103 Million Total liabilities= 3548 Cost of debt before deducting tax benefits= Computation of the cost of debt Interest payment 103 Debt 3548 Interest rate 3% Cost of debt 2.03% Cost of debt after deducting the tax= 2.03% Computation of the cost of equity The cost of equity is the amount of return paid to equity shareholders. However, cost of equity is determined on the basis of using proper CAPM model (Krger, Landier and Thesmar, 2015). Computation of the cost of equity RF 4% RM 10% Beta 0.99 CAPM (Re) 9.9400% WACC = Cost of debt (interest rate after tax) + cost of equity WACC Capital Amount Cost of capital % of portion WACC Equity 11967 9.94% 77.1318% 7.67% Debt 3548 2.03% 22.87% 0.46% Total capital 15515 WACC 8.13% After evaluating all the details from the annual report of company such as total debt amount, equity share portion and interest payment, the WACC of the company has been computed as above. The weighted average cost of capital of company is 8.13%. (Petronas Gas Berhad Company, 2016). Implication of higher weighted average cost of capital on the investment decision It is observed that the weighted average cost of capital is the total amount of cost of capital which company requires paying to internal external investors for the use of their capital in organization. The implication of higher WACC on the investment decision would be negative on the business. If company has low WACC then it could easily accept any project. In case, the company has higher WACC then the return on capital employed would be low. Therefore, lower WACC reflects the positive indication to the company as it could easily accept any project (Dagher, 2016). The main problem which may arise while computing weighted average cost of capital in general firms The main problem which arises in computing the WACC is related to identifying the right beta of company, risk-free rate of return and tax deduction available on the interest expenses. Beta- It reflects the risk of company based on the marketing factors. However, it could be computed on the basis of the share price of company and market capitalization. It becomes cumbersome to compute in case when there are high differences between share price fluctuation and share price of all ordinary indexes Risk free rate of return- It is hard to determine which risk free rate of return should be chosen to compute the cost of equity in the absence of proper information. It may also deviate the results of calculation. Tax deduction- It is evaluated that in case of international transactions, company may face problem while determining the tax-deductible expenses. Therefore, it may create problem while computing the cost of debt of company (Ortiz-Molina and Phillips, 2014). Problem which may arise while computing weighted average cost of capital It is observed that the company has two types of capital such as debt capital and equity capital. It is evaluated that in order to compute the cost of equity of company, the company could use capital assets pricing model. The main difficulty which may arise could be related to identifying the right beta, Risk-free rate of return and the market premium of company. The trade-off theory of capital structure The the company is having good amount equity capital which reflects that company should establish the proper capital structure. It is observed that company is managing debt portion of 22% and 68% equity portion. It is observed that the company may have to face high financial cost due to high equity portion and less debt portion. The Company needs to increase the overall its deb portion in its business. It will not only reduce the overall cost of capital but also increase the financial leverage of company ( Birn, 2017). Recommendations After evaluating the annual report and other details of company, it is inferred that The the company is having low financial leverage but a high cost of capital. In addition to this, company is also having good profitability in its business. Therefore, company should increase the debt to equity portion by increasing the overall debt funding in business. Particular (MYR in Million) Capital Amount Equity 11967 Debt 3548 Total capital 15515 The total capital of company is MYR million 15515 which is accompanied by the 78% equity portion and 22% debt portion. It has increased its revenue by 22% in 2017 as compared to last four years data. Therefore, company should also increase its debt portion to reduce the overall cost of capital. The existing capital structure of company is managing debt portion of 22% and 68% equity portion which reflects low financial leverage and high cost of capital. the company should be more inclined towards increasing the debt portion and increasing the return on capital employed. The gearing ratio of the company is 10% which is very low and clearly indicates that company could charge more interest amount on its profit (Wang. et al. 2015). Conclusion The capital structure of the company is accompanied by the debt and equity portion. The company has strong brand image and high profitability in its business. The company should be less worried about the financial leverage and market risk. After analyzing the financial details, it could be inferred that company has moderate cost of capital and has increased its return on capital employed throughout the time. Nonetheless, the debt portion should be increased to 30% to keep the balance between risk and cost of capital. It is easy to understand that increase in the debt portion will surely decrease the overall cost of capital of company (Cerutti, Dagher and Dell'Ariccia, 2017). References Baker, M. and Wurgler, J., 2015. Do strict capital requirements raise the cost of capital? Bank regulation, capital structure, and the low-risk anomaly.American Economic Review,105(5), pp.315-20. Birn, E., 2017.Taxation, technology, and the user cost of capital(Vol. 182). Elsevier. Cerutti, E., Dagher, J. and Dell'Ariccia, G., 2017. Housing finance and real-estate booms: a cross-country perspective.Journal of Housing Economics,38, pp.1-13. Cox, J. and Nguyen, T., 2018. Does the crowd mean business? An analysis of rewards-based crowdfunding as a source of finance for start-ups and small businesses.Journal of Small Business and Enterprise Development,25(1), pp.147-162. Cuevas?Rodrguez, G., Cabello?Medina, C. and Carmona?Lavado, A., 2014. Internal and external social capital for radical product innovation: Do they always work well together?.British Journal of Management,25(2), pp.266-284 Denis, D., 2016. Corporate Governance and the Goal of the Firm: In Defense of Shareholder Wealth Maximization.Financial Review,51(4), pp.467-480. Frank, M.Z. and Shen, T., 2016. Investment and the weighted average cost of capital.Journal of Financial Economics,119(2), pp.300-315. Hrisch, J., Freeman, R.E. and Schaltegger, S., 2014. Applying stakeholder theory in sustainability management: Links, similarities, dissimilarities, and a conceptual framework.Organization Environment,27(4), pp.328-346. Kacperczyk, A., Beckman, C.M., and Moliterno, T.P., 2015. Disentangling risk and change: stake holder model and risk model comparison in the mutual fund industry.Administrative Science Quarterly,60(2), pp.228-262. Krger, P., Landier, A. and Thesmar, D., 2015. The WACC fallacy: The real effects of using a unique discount rate.The Journal of Finance,70(3), pp.1253-1285. Mitchell, R.K., Weaver, G.R., Agle, B.R., Bailey, A.D. and Carlson, J., 2016. Stakeholder agency and social welfare: Pluralism and decision making in the multi-objective corporation.Academy of Management Review,41(2), pp.252-275. Montmartin, B. and Herrera, M., 2015. Internal and external effects of RD subsidies and fiscal incentives: Empirical evidence using spatial dynamic panel models.Research Policy,44(5), pp.1065-1079. Ng, A.C. and Rezaee, Z., 2015. Business sustainability performance and cost of equity capital.Journal of Corporate Finance,34, pp.128-149. Ortiz-Molina, H. and Phillips, G.M., 2014. Real asset illiquidity and the cost of capital.Journal of Financial and Quantitative Analysis,49(1), pp.1-32. Petronas Gas Berhad Company 2017, annual report, retrieved on 22nd February 2017 from https://www.petronasgas.com/IR/Pages/Timeline.aspx Queen, P.E., 2015. Enlightened shareholder maximization: is this strategy achievable?.Journal of Business Ethics,127(3), pp.683-694. Rostamkalaei, A. and Freel, M., 2016. The cost of growth: small firms and the pricing of bank loans.Small Business Economics,46(2), pp.255-272. Schwarzmller, T., Brosi, P., Stelkens, V., Sprrle, M. and Welpe, I.M., 2017. Investors reactions to companies stakeholder management: the crucial role of assumed costs and perceived sustainability.Business Research,10(1), pp.79-96. Tantalo, C. and Priem, R.L., 2016. Value creation through stakeholder synergy.Strategic Management Journal,37(2), pp.314-329. Wang, D.H.M., Chen, P.H., Yu, T.H.K. and Hsiao, C.Y., 2015. The effects of corporate social responsibility on brand equity and firm performance.Journal of business research,68(11), pp.2232-2236. West, J. and Bogers, M., 2014. Leveraging external sources of innovation: a review of research on open innovation.Journal of Product Innovation Management,31(4), pp.814-831. Yahoo finance, 2018 retrieved on 19h January from https://in.finance.yahoo.com/

Why did Romeo and Juliet die Essay Example

Why did Romeo and Juliet die? Paper Consider the major factors which may have played at in their death and comment on which you think is the most significant. From forth the fatal loins of these to foes A pair of star-crossed lovers take their life; Whose misadventured piteous overthrows We will write a custom essay sample on Why did Romeo and Juliet die? specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Why did Romeo and Juliet die? specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Why did Romeo and Juliet die? specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Doth with their death bury their parents strife. From the opening scenes of the play it is made clear that these two children of the feuding families were destined to fall in love and eventually die together, but was it the actions of their friends that brought about their deaths or could it be that their deaths were just inevitable? Most people choose to believe that they have a sense of responsibility and can control their own lives; they suppose that their problems are caused by their own actions or by those influencing them. In my opinion though, Romeo and Juliet had no control what so ever, fate brought them together their lives were already mapped out for them and there was nothing to impair this. Romeo and Juliet could not have avoided coming in contact with each other, they were brought together by uncontrollable circumstances (fate). There were many events that conspired against Romeo and Juliet, for example the family feud. The brawl in Act 1 Scene 1 is ceased by Prince Escales who said If you ever disturb our streets again, Your lives shall pay the forfeit of the peace. However the Prince failed to stay loyal to his word, Romeos banishment and the fate involved with it is a prime factor in the deaths of Romeo and Juliet. In Act1 Scene1 the Princes words were quite the contrary. Was it intentional that a man of such high standard would go back on his word? However, if Mercutio had not taunted Tybalt in town whilst out with Romeo and Benvolio, Romeo would never of got into his fight with Tybalt and therefore would not have been banished. Perhaps, however, the fight initiated by Mercutio that hapless day was inevitable: could it be that Romeo was somehow destined to be exiled? Romeos famous words in Act3 Scene1 signify the point in the play where the tragedy really begins. This days black fate on moe days doth depend This but begins the woe others must end Romeos exile poisons all possibility of happiness for himself and Juliet. His exile causes Juliet great sorrow, greater than if he had been executed. Her parents, Lord and Lady Capulet were oblivious to the fact that Juliet was pining for Romeo and not Tybalt. They did not even consider her feelings when arranging her marriage to Paris, but why were they so determined? Was it because they loved their daughter and wanted to see her happy? No, Capulet only agreed to the marriage because Paris was of a higher status than them, so it would increase theirs in turn. Capulet did not care whether Juliet loved him or not, for she did not have a choice of whom she was to be married to. As a consequence of Capulets determination he drove his daughter to her own death. Was this deliberate or just fate? In my opinion it was fate, which caused the deaths of Romeo and Juliet. In the Oxford Dictionary fate is the inevitable destiny or necessity destined term of life; doom. Basically fate can be described as a preplanned sequence of events influencing ones life. Fate was the sole contributor to the deaths of the young lovers but there are more possibilities that I have to consider before I make my final decision. Chance and coincidence played a small part in the play, during the course of Act1 Scene2, the contrary happened, and happened by chance. As Romeo and Benvolio were nearing a public area a Capulet servant stopped them. After Romeo had read the guest list to the Capulet party Benvolio suggested that to relieve himself from the sadness for Rosaline, Romeo should attend the party and compare Rosalines beauty to the other female guests. An example of coincidence is evident here. If Rosaline had not been attending, Benvolio would not have encouraged Romeo attend which lead to him meeting Juliet. The encounter with the servant in the city set off an unlikely chain of events, but why out of all the people did he pick Romeo and Benvolio? Romeo and Juliets feelings were very strong, or so they thought. But why were they in such a hurry to get married when they knew their love could never be accepted as their families despised each other? Surely they knew deep down that their love was bound to end in tragedy but they were to afraid to talk about the consequences that their love could cause. Personally I believe in love at first sight but Romeo and Juliet rushed into marriage without knowing whether the feelings that they were experiencing were true or lasting. I think that in a way they did love each other, their love appeared to be unconditional because they would rather die than lose each other. Romeo and Juliet did love each other, their love contrasts with the hate of the feud. In Act1 Scene1 Romeo thought that he was in love with Rosaline but that was just a mere infatuation with her beauty not Rosaline herself, but when he spies Juliet for the first time he says: Did my heart love till now? Forswear it, sight! For I neer saw true beauty till this night. This shows that Romeos emotions are not deep: he is quickly moved to another girl or infatuation, Juliets beauty shows his fickle nature. Although I think that Romeo does love Juliet I do not think that his feelings are a strong as he makes out. Their first meeting is heavy with religious imagery, If I profane with my unworthtiest hand This holy shrine, the gentle sin is this, My lips, two blushing pilgrims, ready stand To smooth that rough touch with a tender kiss. The religious language used in this scene makes Romeo and Juliet sound pure and innocent. Romeo sneaks into the Capulet gardens after the party, he is flirting with the possibility of being caught and killed just to see Juliet. He overhears her declaration of love, they accept the social isolation of their love. This proves that they do not love each other that much because surely if they did then they would confess everything to their families but they clearly do not think that their love would survive if they did. Juliet has a heavy premonition when she says: I have no joy of this contract tonight, It is too rash, too unadvised, too sudden. The feud affects everything, Romeo and Juliet know that they were taking an almighty risk but they cannot help the way they feel or can they? The feud is inescapable, but Tybalt appears to be the only member of both families that is keeping the hatred alive. Even Capulet ordered Tybalt tolerate Romeo at their ball because he did not want Tybalt causing havoc. He shall be endured What, goodman boy, I say he shall, go to! He thinks that he is defending the honor of his family; he kills to defend his name. Tybalt does not think before he acts, Romeo is banished because of his sneaky actions. How can Romeo allow Mercutios death to go unavenged? The feud is purely about honor and money; they fight to defend their family name and that is all that matters. Capulet and Montague do not care who they hurt in the process, as long as they are not humiliated. The actions of some characters greatly influence the course of events in the play, the Nurse, Juliets committed servant who treated her almost like her daughter, (this might be because she lost her own daughter) changed the course of events by going behind Lord and Lady Capulets backs. If the Nurse had not preformed Juliets bidding and acted as her messenger, it is possible that Juliet would have given up on the idea of marriage to Romeo and the couples death would have been averted. However, there is a strong possibility that regardless of the Nurses influence, the couple would still have gone ahead with their doomed marriage once they had fallen in love. Friar Lawrence, Romeos confidant and assistant of Juliet in her final plan, changed the course of events by helping the young couple in their plans to marry and assisting Juliet in her scheme to be with Romeo once again. He is shown collecting plants and herbs to ensure that the audience knows about his knowledge and authority of the properties of plants when he gives Juliet the sleeping draught. If the Friar had not agreed to marry Romeo and Juliet, it is again possible that they would have given up on the idea of being together. On the other hand, Romeo and Juliet had been fated to marry and would have partaken in the ceremony one way or another no matter what the Friars decision. The Friar is portrayed as a spiritual guide to Romeo and a surrogate parent whom Romeo can confide his most private thoughts. The Friar only agreed to the marriage of Romeo and Juliet because he believed that their love could help impair the feud. In one respect Ill thy assistant be. For this alliance may so happy prove, To turn your households rancour to pure love. Friar Lawrence and the Nurse both act as instruments of fate. Juliets parents, Lord and Lady Capulet changed the course of the play by being so persistent and self-obsessed, they do love Juliet in their own way but they care more about status and money than they do about their own daughter. If Capulet had not agreed to the marriage of Paris and his daughter, Juliet would never have been forced to take such drastic actions that lead to her and Romeos deaths. So why did Romeo and Juliet die? Was it down to chance, no. Adolescent passion, slightly. The feud, partly. The actions of the Nurse, Friar Lawrence and the Capulets are mainly to blame. In my opinion though, the soul contributor to the tragic deaths of Romeo and Juliets death was fate. Nowadays, most people do not have much time for the theory of fate. They like to think that they can control their own destiny. But what if all our actions are already planned out, and no matter what we do the ultimate consequence will be the same? Some people argue that Shakespeare wanted us to believe this was the case with Romeo and Juliet.

The Greek Hero vs The AngloSaxon Hero essays

The Greek Hero vs The AngloSaxon Hero essays The Greek Hero vs. The Anglo-Saxon Hero The hero stands as an archetype of who we should be and who we wish to be. However, the hero has inherent flaws which we do not wish to strive towards. In literature, these flaws are not used as examples of what we should be but rather as examples of what not to be. This is especially dominant in the Greek hero. While the Greek hero follows his fate, making serious mistakes and having a fairly simple life, the Anglo-Saxon "super" hero tries, and may succeed, to change his fate, while dealing with a fairly complex life. The Greek hero is strong and mighty while his wit and intelligence are highly valued. In the Greek tragedy, the hero struggles to avoid many flaws. Among these flaws are ambition, foolishness, stubbornness, and hubris-the excessive component of pride. He must overcome his predestined fate-a task which is impossible. From the beginning of the tale, it is already clear that the hero will ultimately fail with the only way out being death. In Oedipus, the hero is already confronted with a load of information about his family and gouges his eyes out. At this point, when he tries to outwit his fate he has already lost The Anglo-Saxon hero must also deal with his "fate" but tries, and usually succeeds, to change it. While the Greek hero battles his fate with his excessive pride and intelligence, the Anglo-Saxon hero tries to eliminate his doom by force. The Anglo-Saxon hero is considered a barbarian of sorts due to his sometimes unethical and immoral views and courses of action. At the end, the Anglo-Saxon succeeds in altering his fate though. The Greek hero is so normal, that the reader can relate to him. He is usually a "common" human being with no extraordinary life. His story seems believable, even possible. We would have no hard time imagining the hero's conflict as ...

Research Paper Example | Topics and Well Written Essays - 1000 words - 1

Research Paper Example The advancement in technology can promote or facilitate this functioning by introducing new ideas. Innovation is the key. This means that different synergies can come into play and promote the creation and adoption of new applications (Birman 201). This paper will examine the networking and distributed systems applications and identify how they assist IT in performing basic functions. Detail study of networking and distributed systems A set of machines that are networked together ensure that these applications run smoothly. This network works to attain a common objective or goal. Through the use of networks and distributed systems, the exchange of data is made possible and much easier. All the components present perform their functions as required. They all work to provide services to users and at whatever time they need these services. Networking enables other technologies to take centre stage in the running of operations (Birman 207). Online entertainment is one example of what net working is capable of offering users. Distributed systems allow for the study of computer components. The coordination patterns in the collection are identified and studied through the distributed systems. There is a need to have detailed infrastructure in the creation of these components. All the applications protect the user’s delicate information (Birman 209). This feature was not available in the past as user information was easy to find if the right knowledge was put to task. Nowadays, it takes more than hitting the right keys to access a user’s information. Advantages of networking and distributed systems One of the advantages that these applications offer IT is an avenue to use more speed and accuracy in daily activities. In the past, this was not as easy as it is in present time. They were more expensive and tough to maintain than they are presently. These applications are more common nowadays as individuals are willing to use them to approach different areas i n their fields of work. Tasks can now be completed simultaneously through these applications. Calculations may also be carried out without many problems occurring in the system. They offer users quality in the work they are chosen to carry out and they are reliable (Birman 212). A likely advantage that needs to be taken into account for these applications is their predictability. The memory and real-time focus of these applications offer users enough time to concentrate on the tasks present and finish them without fear of losing data in case of power or system failure. The infrastructure that is used in putting these applications together is capable of fostering cooperation between all the components present. This collection of components prepares the user for anything that might prove tough to an ordinary system. This advantage makes the applications efficient, reliable and fast in this ever-expanding technological world (Birman 257). Problems the applications face One of the main problems these applications face is the inadequate techniques and methods that are used to manufacture and control these systems. Single processes are what are used in many cases. This makes the system lack the quality that is required of such performance components. Stringent performance requirements are meant to lead to the creation of distributed systems that are of high quality. However, this is not usually the case when it comes to the said